Since 1897
Our Story
Auverra was founded in the winter of 1897 by master watchmaker Alexandre Verrier in La Chaux-de-Fonds — the beating heart of Swiss horology. What began as a single-artisan workshop remains, five generations later, a family-owned atelier obsessed with the same singular pursuit: the perfect timepiece.
1897
Foundation
Alexandre Verrier opens his workshop in La Chaux-de-Fonds.
1934
First Chronograph
The pioneering AV-C1 caliber sets a new precision standard.
1968
Tourbillon Era
Auverra introduces its first flying tourbillon.
1997
Centennial Edition
Limited-edition 100th anniversary piece; 100 numbered watches.
2019
Digital Craftsmanship
Traditional artistry meets cutting-edge metallurgy.
2025
India Boutique
Flagship Maison opens in Mumbai’s Kala Ghoda.
Uncompromising Craftsmanship
Every Auverra timepiece is the product of 780 hours of hand-finishing. From côtes de Genève engraving to mercury gilding, we refuse shortcuts.
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